A ‘meme’ is a virally-transmitted cultural symbol or social idea. But what is it about memes leads to the level of virality? Why are we so attracted to making and sharing (and sharing and sharing and sharing) memes?

Suggested Readings

Suggested Tasks

  • Make a meme and share it on Twitter
  • Create a new meme template
  • Analyze a meme, focusing on how it uses visual rhetoric
  • Track a meme’s popularity over time, and analyze its circulation through different communities

Slack Channel:#meme